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Marketing Online

Parents Beware: Gangs Migrating To Social Networks!

by SalvationSystem

dangers online 300x182 Parents Beware: Gangs Migrating To Social Networks!

Credit:pcdatasecurity.com

It’s not only businesses that are finding it practical to promote their services on social media sites. A scary development has been reported on these sites-gangs are also using them to promote their ideas. Why should this be of concern?

Kids are online a lot of the time-we all know that. If they are leading ‘clean’ lives free from any ‘bad influence’ they may find themselves in the wrong crowd online. Parents therefore are advised to keep an eye on their children’s online lives.

Just what are these gangsters doing online? For one, they are posting videos on their activities such as beatings. They are using these social media sites to gain more members.

How can you know if your child has been influenced? One sign according to the experts is if your child starts wearing the same color for a long time. Gangs usually have color symbols so if your kid suddenly becomes a red or black fan-there might be something wrong.

ROCKVILLE, Md. (WUSA) – - Montgomery County Police say more local gangs are using social media to communicate with others, even coordinating criminal activity.

Officer Amy Daum said, “We used to see these kids flashing colors and gang signs in their neighborhood now we’re seeing them do the same thing on social media.”

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What’s Today?Social Media Day!

by SalvationSystem

SMD logo v1 300x151 Whats Today?Social Media Day!

Credit:mashable.com

Now there’s no doubt that Social media has revolutionized the way we all keep in touch. From kids using it at home for keeping connected with their friends to those minor and major businesses finding ways to use it for their marketing-social networking has indeed become part of everybody’s life.

The fact is we owe a lot to social media and there ‘s no better way to show apprecation than to celebrate.

Toronto, O.N.; Las Vegas, Nevada; Reno, Nevada; San Jose, California; and its sister city Dublin, Ireland, have signed proclamations that declare June 30 Social Media Day.

Social Media Day is a global celebration of the technological advancements that enable everyone to connect with real-time information, communicate from miles apart and have their voices heard. We invite you to connect with fellow web enthusiasts by hosting a Social Media Day Meet up in your area. There’s no better way to celebrate the revolution of media becoming a social dialogue than by socializing with your online community offline.

Is this some ‘stupid’ idea people have come up with or can it prove to be useful in a way?  Like the above statement describing what the day is all about says, it’s all about connecting with those you meet online offline.

It may indeed be one of the ways that  you get to meet in person some of your favorite followers in person. And just why would  you want to do that? Well, this is the only way we can keep social media a respectable way to communicate. It’s a chance to prove that online relationships can really be REAL.

Have a happy Social Media Day everyone!!

Read more here.

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Myspace ‘Crushed’ By Facebook

by SalvationSystem

facebookheader 300x211 Myspace Crushed  By Facebook

Credit: socialmediavision.com

8:14 p.m. | Updated MySpace, the long-suffering Web site that the News Corporation bought six years ago for $580 million, was sold Wednesday to the advertising network Specific Media for roughly $35 million.

What caused the downfall of this formally popular social networking site?  The statistics show that MySpace used to be the top social media site lost with 20 million unique visitors each month in the United States. This figure even climbed to 70 million but lost to Facebook two years ago.

What happened next? Well, nobody want’s to advertise on a site that’s loosing it’s popularity so advertisers and users in general left. The site then become some what of a liability to the owners who started looking for ways to ‘get rid of it’ .

Still, if the site really was good, users really wouldn’t mind the number of advertisers that the site has. So what do users have to say about why they gave up on MySpace?

Many are blaming the  interface MySpace had. If you compare it to Facebook, you’ll clearly see the difference. MySpace is or should we say ‘was’ just too cluttered. True, you could connect with your favorite artists and share songs and all but the interface was just too complicated. It took quite too much time trying to figure out things. Facebook is definitely cleaner and easier to much more user friendly.

Another reason many give is privacy. Viruses were common on MySpace that people just got tired of their accounts and shifted to Facebook.

Those are a few things the new owners should keep in mind if they plan to get their money’s worth. Design, interface and three privacy badly need to change.

Read more about this here.

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Should You Dump Your Website for Social Media?

by SalvationSystem

money facebook 300x225 Should You Dump Your Website for Social Media?

Credit:mindshift-media.blogspot.com

With the popularity of Facebook, Twitter, LinkedIn and other social media sites, many companies are finding it beneficial to create a profile on these sites. Marketing online with the help of social media has lead many to increase their revenue a lot. Would it be wise though to focus all efforts on these sites and forget about your website?

That would be a huge mistake! The fact is Websites and social media should work hand in hand to promote your business properly. If you simply use social media, there is very little that you will be able to accomplish.

Social media sites have a limit when it comes to the number of characters you can post. This means you can’t say much at once. Only on a website can you do this. You can give more information about your business if you have a website.

The key is  balance. Keep your website. In fact, upgrade it and do whatever you can to get its ranks up. Then use Social media to direct traffic to your site. This will be a far better strategy.

What companies should all keep in mind is that social media cannot stand alone. For you to be effective, you have to use other online marketing techniques and bring them together on your social media sites.

In other words, social media needs to support a company’s Web site, and a Web site needs to support a company’s social media efforts. They complement and work for each other as opposed to competing. It’s not an either/or proposition.

More information here.

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Failing with Your Company’s Social Media Endeavors? Know the Facts

by SalvationSystem

finance systeme Failing with Your Companys Social Media Endeavors? Know the Facts

Credit:thepulsemagazine

If it worked for them, It should work for me“. Is that your idea when it comes to using Social Media in marketing your business?

The truth is, this is absolutely FALSE.

There are so many factors that may affect the efficacy of social networking on your company. One of the obvious things to consider is the kind of business you have. True, you can advertise for anything on these sites but if your target audience isn’t likely to even have profiles on these accounts, it would really be useless trying to get your business in these networks.

How about if you know your kind of business should be easily marketed on these sites but you still fail. According to a survey conducted by emarketer.com, there are heavier reasons  behind your business’ failure in these sites.

The effectiveness of using social networking to market your business will depend on your location. Some countries don’t really have a high percentage of Social media users. This may be because of a reserved culture or simply because the popular social sites aren’t popular there. Here is what the survey revealed. (see chart below)

47% of businesses successfully used social networks for customer acquisition in 2011, a 7 percentage point increase over 2010. The US followed closely behind the average, at 43%.

1288831 272x300 Failing with Your Companys Social Media Endeavors? Know the Facts

You really shouldn’t expect much success if your country isn’t one of those ‘on top’ of the social media users. Like the chat shows though, generally speaking, businesses are increasing their use of social media in inceasing their revenue worldwide.

How are businesses that are not using social network for their marketing doing though? The chart below shows the facts

128649 256x300 Failing with Your Companys Social Media Endeavors? Know the Facts

Read the original post  here.


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