Twitter gives you a lot of opportunity to be famous in your niche.

In fact, they seem to have an organic system that actually rapidly elevates you to maven-hood if you play by their loosely defined rules.

There are several ways to put your personal branding on steroids, but one of the best ways is through Follow Friday.

In case you do not know what Follow Friday is about, go here. This blog post however is for those who not just know what Follow Friday is about, but who also want to be the belle of the Twitter ball.

#followfriday

Getting endorsed on Follow Friday really reaps tremendous benefits. And it’s not just for stroking for your own ego, even though that’s nice.

For starters, you not only enjoy an easy way to gain followers, you get ‘em WARM. Master persuasionist Joel Bauer says that you “live vicariously through the opinions of others”. In other words, the more endorsements you get from an outside party, the more credible you become. As a result, those who follow you from a recommendation are  likely to be more predisposed towards you. Consequently, that means they are more willing to ReTweet your Tweets, listen to your (marketing) message and eventually–BUY YOUR STUFF.

Here’s something even more potent. Dr. Rachna Jain, president of MindShare and social media expert, says that familiarity leads to likability. This means that the more people see your @username appearing in Tweets, the more they’ll actually think you’re cool. This is because they’re thinking that if large amounts of people are endorsing you, you must be a pretty okay person. So even if they don’t bite the bait and follow you the first time round, they will EVENTUALLY come to you because they keep seeing your name everywhere.

I’ve personally experienced all the social proof positives. @emailcopywriter is a frequent fixture on the #followfriday listings, with an average 15-20 shoutouts from people per week. As a result, I’ve been making pretty brisk sales with my products–nearly exclusively through Twitter–since I not only get followers, I get FANATICS.

You probably think that you must do something really spectacular to get that kind of word-of-mouth treatment. Or be one of those internet celebrities. Far from it. Honestly, it takes very little to appease the human mind. Here are 3 shortcuts to pull off some voodoo to make your Friday the best of the week!

1) Give a lot of quotes, especially inspirational ones

For some reason, the human mind is attracted to inspiration. We live in big bad stupid world, so when it sees something that’s positive, insightful and thought-provoking, it’s like an oasis in the desert of the mind. Quotes get ReTweeted A LOT. And there is a measure of gratitude for the person who introduced the quote, which you can cash in on later. Becoming a treasury of quotes is easy; just log on to BrainyQuote.com, Tweet the quotes you like on the front page and voila, #followfriday magic!

2) Be a Twitter gossip

For perhaps obvious reasons, Twits dig Twitter-related Tweets a lot. Be it a how-to, news items or blog posts, anything Twitter related gets tweeted a lot. The rationale is simple–your followers are probably thinking, “I’m here on Twitter, so what I can do to maximize the Twitter experience?” They will appreciate any help they can get. Better still, you don’t have to come out with any of your own, just ReTweet someone else’s. Bonus if it’s in list form (3 ways, 5 secrets, etc). Lists are irresistible.

3) Get personal

Unless your mom is on Twitter (and mine is), you can tweet your hopes, fears, dreams, aspirations, failures, success, etc. Vulnerability is seductive and will set you apart as human in a world of bots. People are attracted to nudity. Do a twiptease dance and dazzle people with your heart-to-heart spell. DISCLAIMER: Just veer away from emo teenage brat territory, unless your target audience is other emo teenage brats.

Now, these 3 ways should get you more #followfriday recommendations nearly effortlessly.

But you know something? #followfriday is really child’s play, relative to the sheer moneymaking potential that Twitter can offer your business.

Through Twitter, I have made friends with the top dogs in my industry. Through Twitter, I have BECOME the top dog in my industry. Through Twitter, I have been able to carve myself a nice living when the world outside collapses. Honestly, right now I have to turn down projects since I already have so much on my plate.

There is such a wealth-attracting force to Twitter that goes beyond any “15 k followers in under an hour” BS or some rehashed Clickbank eBook.

With a few simple tricks, you can unleash 5 different income streams through this micro-blogging platform.  call on Twitter Marketing; monetizing Twitter the RIGHT way.

There’s too much fluff out there, it’s time to bring some proven techniques on maximizing Twitter for your business to the table. I want you to be sure that each and every piece of marketing material you send out hits its target point blank.

… Wait, did I just say marketing material?

Yes, I must admit I am selling something. And what I’m doing now is to whet your appetite. Twitter Salvation System is now available, and I’ve worked day and night to have all the components in place.

However, instead of doing tired “Buy or Die” tactics, I decided to give you some sound advice to demonstrate the full potential that my little labor of love can do for your business.

Indeed, I used these very same principles to launch a 5 figure biz from scratch nearly exclusively using Twitter—and that was even before I discovered any of the Twitter tools. Purely by using the web interface we’d made $10k in 3 weeks—with no list, no name and very little money. And now by replicating these same techniques over and over again, I have got a sizable income rise, speaking engagements and more JV projects that I have to turn down.

Here’s a sneak peek of the 3 BRAND NEW MODULES that I included with the package:

• How to get 1000 followers in a day, and transform them into evangelist—with just 1 Tweet? Yes, it’s possible. A sprinkle of persuasion magic is all it takes!
• How to unleash the power of social influence marketing. Often, it’s not the what but the who that matters in marketing. If you’re respected, everything you say holds more weight. A simple way to accomplish mavenhood in as little as a month.
• A step-by-step Twitter for newbie’s module. Look, I know some of you came in from the nudging of Ashton  and Oprah. It’s nothing to be ashamed about. Here’s a quick and easy blueprint to get you up to speed. You’ll be tapping into Twitter as a lucrative marketing channel in no time.

Here’s the thing. There are strictly limited copies available.  We’re limiting it to 500 copies because me and my wife Laura do all the customer support ourselves –we believe in personalized support for each and every client we handle.

There’s been quite a bit of buzz about the Salvation System so I want to make sure you get first dibs on one of the hottest Twitter products around. Don’t miss your chance.

Twitter Salvation. Here.

I’d like to share my views about the recent developments in Twitter Marketing that have made me sick to my stomach. You see, there’s a lot of misinformation and even some utter nonsense out there on “Twitter Marketing”.

There are a lot of inaccurate assumptions and statements that just get me stark, raving mad. There’s actually 2 types of people I’d like to take to task here.

The first are the non-marketers; the second – surprise surprise – are the marketers. And both are guilty on different ends of the spectrum.

The non-marketer says…

• Follow your own friends,
• It’s “quality over quantity”;
• I mean, 10 people who give a rip about what you say is better than 100 who don’t care -
• Numbers are not meant to be inflated, or
• Numbers do not mean a thing.

I say that’s rubbish. They do not make a dime on Twitter.

Why are YOU on Twitter?

Because Twitter will affect your bottom line. Twitter will boost your profits. Twitter is a viable marketing channel. And if you listen to these guys, you’re never going to make a dime because they don’t make a dime.

Because what is a direct marketing fundamental 101? Marketing is a numbers game. And even on Twitter, you need the numbers to justify your efforts. You need the numbers to increase your conversion rates or to get even better results on your conversion rates.

After all, everyone agrees on the 80/20 rule. But the bigger the %100 — the bigger the initial pool, the bigger the 20% will be; 10 people who like what you do and 100 people who like what you do make a lot of difference towards how successful you are online. But the only way to get those 1000 fans or those 1000 evangelists is to spread your net wide.

Most non-marketers don’t get it. But we can go easy on them; we can forgive them, because maybe they really don’t know how good it can get.

But what about the so-called marketers?

I believe that for the longest time, (no offense), a lot of online marketers have not had much direct marketing knowledge or marketing fundamentals. They see what other people are doing, and they just copy without seeing the fundamentals behind it.

And on Twitter, you see that proven time and time again.

They may see the value of followers, they may emphasize a lot on the value of followers, but they don’t emphasize anything on value or on pre-selling those followers. Like, how many of you get automated DMs (direct messages) that say “Here’s how to get 20,000 followers and make money in the process, affiliate link here”, but when you click on their profile, they only have 100 or 200 people following them?

They’re not even living the example they’re trying you get you to follow. They’re probably pushing some product to you that not even they themselves have used.

In short, you can’t just blast off links.

These people are trying to proclaim themselves Twitter gurus and trying to jump on the bandwagon because yeah — Twitter is getting more popular, Twitter is becoming mainstream, there’s a tipping point to Twitter, but they just don’t have a clue about how to use Twitter for marketing. And they use their old-school, pushy, ineffectual marketing principles and try to push them onto a social space that will instead get the fried and booted off the playing field and out of the game.

These kinds of marketers give all of us a bad name and send automatic DMs and unfollow and refollow using all the robotic scripts for what, $3? $5?

You’re not going to make a lot of money from this if you do it this way.

That’s not the right way to make money on Twitter, that’s not the right way to monetize Twitter as a marketing channel.

How many of you (raise your hands), have made a sale from an automated DM? Not that many I’m sure.

On one hand, there’s people emphasizing the quality and on the other hand there’s people emphasizing the quantity, but no-one has ever really found a balance the balance that will make Twitter become the weapon that Guy Kawasaki purports it to be, to become the weapon that just a select few are able to tap into online.

And that is why I am setting the record straight. The Puppet Master is doing a call, the Puppet Master is doing a teleseminar to reveal the right way of using Twitter. The right way that has created me an army of 15,000 followers, most of them — a lot of them are fans, a lot of them REtweet my stuff, a lot of them like what I have to say, and A LOT OF THEM BUY.

And as a result, I want to teach you the same. I want to clear the misinformation and hype because all these lies have been going on for far too long.

If you’re interested, sign up for the call. It’s only 60minutes, and it’s free — that’s the best thing.

I’m going to teach you how to use Twitter the right way; how to be the Twitter rockstar you deserve to be. So come on board and hear what the Puppet Master has to say. The same secrets that financed my wedding, launched my business, and created a 5-figure business in a month will be yours to have.

Sign up today and cut through the Twitter hype. Talk to you soon.

As promised in an earlier post, I now pull back the curtains to unveil the 5 winners of the Twitter Salvation System.

I’ve released several videos over the last few weeks, all breakthrough perspectives on using Twitter to grow your business, expand your marketing and connect with your prospects.

Remember, the 2 questions I asked were:

• How are you going to use the techniques revealed in my videos to do just that?
• How are you going to use my Twitter secrets to grow your business, expand your marketing and connect with your prospects?

I start by saying a very BIG thank you to those who took part.

If you name does not appear in this list of 5, it’s not too late to get your hands on the Twitter Salvation System.

In just the first 2 days of launch, I’ve received  numerous praise, testimonials and case studies.

Heck, even I’m surprised (humbled even) at how my buyers have
exploded their Twitter income just in the first module or so.

For example…
* Cory made $800 in 26 seconds, using my PSYCHIC MARKET RESEARCH
technique.

* Jonathan got 1000 followers in under a week, and he’s becoming a
Twitter sensation in record time.

* David experienced a 2600% 5325% increase in followers almost OVERNIGHT, from a brand new account!

Actually, this is what David said to me yesterday [from the number of time's he's contacted me, you can tell he's one very happy camper ]

Hey Kenneth,
Your are late man! You are posting really ‘old’ and outdated information! Ha ha…
I am up to 5325% increase. That’s 53.25 times more than what I started out with. He he he…
You could literally say that was just from your Module 3 video on the spammer principle you teach in video #2 I think it is.
I guess you could even say that my video was a leaked version of your course…even though I didn’t realize it was a part of what you teach at the time I was recording my results. But it sure proves that your twitter salvation system works and is right on the button. Congrats!

Imagine if you were in their shoes.

And how about the love I’ve been getting on Twitter itself? Buyers have raved…

• Going through your course now… Amazing stuff
• Was up til 2:30 am EST ABSORBING & Dissecting the GOLD in TSS.
• You definitely know how to tell one helluva story my friend:)
  Twitter Salvation System is a masterfully crafted storyselling
  masterpiece.
• I’m VERY impressed & LOVE what you’ve done with the Twitter
  Salvation System WILL definitely be implementing your info.
• New product looks great! You’ve raised the bar on Twitter
  marketing.

And the cool thing? These are unsolicited testimonials. So you’re getting unbiased feedback from ecstatic customers whose businesses have been “saved.”

So here’s your chance to join the ranks now.

Now, DRUMROLL PLEASE…

Congratulations to the following (not in any order)…

1. The Story Lady: @TheStoryLady
2. Ruth: @rdshultz
3. Barbara: @highjumper646
4. Marc
5. Saiful: @saifulrizal

I’ve tried where possible to mention their Twitter usernames: this will help with accountability and to see how the Twitter Salvation System has helped to grow their business, as well as allowing you to add/follow them on Twitter.

Here is how they are going to do it.

Let’s all rally behind them and support each other to get the optimum success.

The Story Lady:

Hi and thanks so much for teaching me to slay dragons with a fly swatter! LOVE your use of story and metaphor.

This is how I am going to use your strategies. I am going to use Twitter as a primary way to reach out to and attract high level joint venture partners to participating in my author’s launches by doing things like sending out promotional emails and hosting a blog tour stop for my book launch clients in The Profitable Author Book Launch Program! http://ProfitableStorytelling.com/

Twitter is a great Quantum Leap tool. Why take the stairs when you can grow wings and fly?

Thanks.
Warmly,
The Story Lady

The Story Lady, I completely agree. When you have a way to grow wings and fly, you definitely don’t want to waste time taking the stairs.

Ruth- @rdshultz

Hi Kenneth,
Yours are the first videos I have understood well. I appreciate the 4 tips on improving Twitter presence in the video above. I am very busy renovating my blogs and creating new sales pages and opt in pages too for a new website. I understand the principal of giving a lot of quality stuff so you can receive the best from others. I know I need to make my presence known on the internet if I want to succeed.

But here is the thing… I need to win on of the 5 Twitter Salvation Systems up for the winning as I have no real capital at present. It is important for me to do this as quickly as possible as I am quite a bit older than most of the people who are ‘nobodies’ in the industry. Being a baby boomer is great nostalgically; but doesn’t work well in the here and now on the internet.

I do believe that I will make it soon. Mind you I realize that soon is a relative word. By soon I mean by next Christmas or later. If I can arrange it sooner I shall. I am working to improve my life and to enjoy the things that most people that have not gone through some of the difficulties I have by their 60’s. You see one thing I do believe is that life begins for a person when they want it to begin. In other words I don’t believe it is ever too late!
I want a business that will grow in leaps and bounds once I get things in place. I think that Twitter one of the best ways for me to fulfill my plans. Some of the biggest ideas that I got or had affirmed out of what you have said in both print and video are the things I have listed below.
1. Use Twitter in collecting your allies.
2. Learn from good basic information.
3. Listen to those who have been there.
4. Listen to those who impart things that are down to earth and have common sense.
5. Don’t loose your sense of humor.
6. Focus on your path and its end.

I have just one question Kenneth. Can people appreciate a others if they have life lessons to give others even if they are a ‘nobody’ on the net?

Ruth, I can tell you with confidence that people on the internet can sometimes be MORE appreciative than people offline. On the internet, you have the opportunity to establish yourself as you wish to be seen.

In Module 5 of the Twitter Salvation System, you will learn how to establish yourself as an authority on Twitter, how to bond and connect — and having a wealth of personal experiences that differentiate you from the pack is a definite advantage.

Barbara – @highjumper646

Dear Kenneth,
Thank you for your wonderful video. Good luck with your beautiful bride and the dowry!

My Top Ten ideas about Twitter

1. An important thing about Twitter is to practise sensitivity and respect for people of all positions in life .

2.There are people of interest in areas outside your normal domains of experience.

3.You must not flaunt high level connections in open stream twitters.

4.You can use direct messages for private exchanges but then winning the trust of gurus and even billionaires present on Twitter requires a higher level of discretion.
5.They are like ordinary people too in their emotions but will need extra time understandably to achieve that level of trust.

6.You should decide upon your social strategy to yourself upfront. Will you follow all those who follow you? OR will you follow those who are strategic to your interests? I believe it is ok to do either and to recognise which approach you prefer.
7.Time is a limiting factor and that is why Tweetdeck is so useful to provide a quick assembly of tweets for you to more easily digest.
8. Twitter is an immensely valuable social tool if only to view how others’ stream of consciousness happens and the language with which people communicate.
9. Twitter is like Christmas every day.
10.To have the ability to be able to see what others are doing oceans away is fantastic!

You are part of the rich fabric Kenneth and I applaud for your coolness! Thank you for being one of my earliest followers. Kindest regards, @highjumper646 on Twitter

Barbara, I remember that you got started on twitter when you first heard from me and I like the fact that you were so proactive from the get-go. You’ve learnt a lot from your short time on Twitter and this is some very solid advice that you’ve provided.

Marc

Hi Kenneth,

Wow! I originally saw a video of you on MindValleyLabs site and a demonstration of what you were doing. I was totally mezmorized. I was hoping you were going to do something more and here you are. The last two videos were really fascinating. I really like the concept of the fly swatter and the whole style of what you are doing. I am building a couple of membership sites right now. One based on the U.S. Stockmarket, the other based on Napa Valley (fine wines) which will complement another product I’m currently selling. I’m interested in building thousands of members for both sites quickly. What I like is the whole “real timeness”, C3, and ambient intimacy. This is exactly what I need in these two markets. I also can relate to the Not Teaching part. Having a membership site is all about providing value, which also matches what you are doing with Twitter. This whole concept   (using Twitter for business) is totally new to me. I thought it was just something that teenagers did for fun while they were in school. I’m interested in building a multi-million dollar business. To me, this seems be the best way to accomplish it. The ancient way of doing this may have taken forever (direct mail, advertising, etc.). We are witnessing (and you are demonstrating) a gigantic shift in the way successful businesses will market themselves in the future. This is akin to when steam power started to be used for tractors in farming. You no longer needed to work the land by hand. Twitter and you, have changed the way I think about marketing my businesses. I thank you for the videos and ideas you have shared. January 2009 is right around the corner – hope you are on track for the dowry! I also got a big kick out of your address in Malaysia. You need a really big envelope to get all that address on there. Looking forward to the next video and details about what is next. Take Care.

Marc

Marc, as marketers striving to make a living online, it is important to always ride the wave of cutting edge technology and advancements –wherever your clients are, you want to be there to connect with them.

The more contact you make with your clients and the more they recognize you as a person, the more they’ll buy.

Saiful – @saifulrizal

How do you become the person “who’s worth responding to” when you don’t know their problems? They don’t normally say “I have so-and-so problem”

The key phrase here is “when you don’t know their problems”.

I shall do a little monologue here and talk to myself in an attempt to solve my own problem and be helpful to myself (and win your contest!) hehehe

Ok, SaiF, to know their problems… you first need to know who they are.

So, let’s do that.

#1 : Know who “they” are

Some background info : I’m creating a new business revolution called the Entrepreneur Express. To start things off, I have asked a few online marketing experts to do an interview with me.

More notable ones are Kevin Nations – the Mogul Maker. P.S. He had a BIG role in making Mari Smith who she is today.

And oh, puppet master, Vishen has also said yes! I’m really excited about that one!

Which is why I want to know their problems, so that I can ask these big time entrepreneurs questions that really solve their answers!

So back to the question, who are they?

My vision is to transform the Online Marketing mindset to one of the Ontrepreneur (Online Entrepreneur) Mindset – since Marketing is only part of creating a multi-million dollar business.

So, I believe the people I’m targeting are people who “want to make money online” and are not making any or are making very little because they don’t understand the fundamentals like you, the puppet master, know.. product creation and brand creation being the biggest ones, I believe.

So now that I know who they are… the next step is to…

2) Find where they conglomerate at

Just the top off my head :

1) Internet Marketing forums!
2) Online Groups : Facebook etc.

3) Find people who already know their problems

I believe the people who know their problems very well are those who have made the most money out of them (and I don’t mean this in the negative sense)

I believe, all I have to do is look for the top gurus and then dissect their salesletters to see what hot buttons they’re pressing!

CONCLUSION : FIND OUT FROM GROUP DISCUSSIONS AND BESTSELLING PRODUCTS’ SALESLETTERS

BONUS STEP : Talk to one of them… by offering a free one-on-one consultation?

Okay, puppet master, I’m quite impressed with myself right now! lol But I’d love to hear how YOU would go about this!

Saiful, you’re right. And I applaud the fact that you’re thinking one step ahead –you give in order to receive, it’s the law of reciprocity that Cialdini talks about in his boo, Influence (The Science of Persuasion.) Offering your talents or services in return is a great way to get ahead.

Again, here’s what you get with the Twitter Salvation System:

So here’s a small foretaste of what each module has to offer.

Module 1: Twitter Trance

• 3 shocking reasons why Twitter Trance occurs. It’s the hypnotic state that leaves prospects vulnerable to your marketing messages. Here’s how to FULLY capitalize on it.
• The dirty “hot coffee” secret to seducing your prospects’ minds, where they’ll eagerly hand over their wallets to you.
• Psychic Market Research: Do this and you’ll instantly uncover your prospects hopes, fears, and dreams. Tailor make your marketing angle to your target audience with pinpoint precision.
• And much more.

Module 2: An Introduction to C2C Branding

• The Conversion Costume: What secret elements your bio must “wear” in order to instantly double your chances of a stranger following you.
• According to studies, 60% of the compelling reasons for someone to follow is an interesting bio. How to develop an intriguing personality overnight with just this simple 20 second tweak.
• SOLVED: The baffling mystery of indifference. Why do some people effortless become social media icons while other toil in obscurity? A simple lightning-quick way to cross the divide.
• And much more.

Module 3: Leads on Speed

• How to survive–and even profit from the coming growing world crisis. How to pile up 1300 prospects in under three weeks with the Valuable Spammer secret.
• The right thing to say to create instant buzz in your marketplace. How to create true viral sensations, and not just pointless “throw and see what sticks” wasted effort!
• Do this and rapidly suck in instant traffic like a hoover to your site. HINT: It does not have these words, “please check this out”. In fact, that might kill your response.
• And much more.

Module 4: The Seth Godin Secret to Relationship Marketing

• How to know when your prospects are utterly, undeniably in love with you. PLUS: An overlooked technique to turn them into raving evangelists!
• Sprinkle this powerful “anthropological” fairy dust on your list of buyers, and instantly transform them into your zealous sales force–FOR FREE.
• Three simple yet effective ways to create a tribe around your brand. One is to champion a cause bigger than yourself. Find out what the other two are inside.
• And much more.

Module 5: Mavenship in a Month

• How to attract a flood of genuine testimonials whenever you need it–with these 5 words? It’s like you have the Open Sesame magic words to unleash a flood of credibility whenever you want it.
• ELIMINATE THE COMPETITION by sealing you–and only you as your prospect’s go-to person. Remarkable 3-step process to monopolize the mindshare in your prospect’s head.
• The quickest, easiest way to becoming the authority in your niche–by typing just 1 sentence.
• PLUS: Three “Submission Enhancers” that gives you unquestioning credibility in everything you come out with. Embed them in your Tweets and turn your toughest skeptics into loyal subjects.
• And much more.

Module 6: Joint Ventures in a Jiffy

The never-before-revealed secret to getting a guru’s attention. Stop waving frantically and screaming “I’m here!”. Do this instead and get them following you first for a change!

• WARNING: Commit this Twitter faux pas and instantly annihilate all chances of generating meaningful connections. And all it takes is just ONE errant link. Good News: How to avoid them.
• Positiving Parroting: Did you know that the more familiar you are to someone, the more likable you are? A sneaky 30 second positioning trick to fully EXPLOIT this neurological trait and cause them to quickly include you into their inner circle. It’s really that easy!
• PLUS: The truth about approaching the top dogs: Why even established marketers fail in initiating these lucrative partnerships, and what you must do to get into their rolodex.
• And much more.

Twitter…

Salvation Is Here.

P.S. If you are very new to the world of Twitter and you’re ready to take the step but you’re wondering how to get started with Twitter, I have not forgotten you.

I got off the phone with Erik Stafford, (The Faster WebMaster) last night and he’s agreed to throw in his Twitter Beginner’s Guide and Tutorials –completely free –when you sign up in the next 2 days! This is an opportunity you don’t want to miss, so join the Official Secret Society of Puppet Masters before midnight on Christmas Eve, Wednesday Dec 24 for this complimentary starter pack.

David S, thanks for sending me this at 4a.m.