Twitter gives you a lot of opportunity to be famous in your niche.

In fact, they seem to have an organic system that actually rapidly elevates you to maven-hood if you play by their loosely defined rules.

There are several ways to put your personal branding on steroids, but one of the best ways is through Follow Friday.

In case you do not know what Follow Friday is about, go here. This blog post however is for those who not just know what Follow Friday is about, but who also want to be the belle of the Twitter ball.

#followfriday

Getting endorsed on Follow Friday really reaps tremendous benefits. And it’s not just for stroking for your own ego, even though that’s nice.

For starters, you not only enjoy an easy way to gain followers, you get ‘em WARM. Master persuasionist Joel Bauer says that you “live vicariously through the opinions of others”. In other words, the more endorsements you get from an outside party, the more credible you become. As a result, those who follow you from a recommendation are  likely to be more predisposed towards you. Consequently, that means they are more willing to ReTweet your Tweets, listen to your (marketing) message and eventually–BUY YOUR STUFF.

Here’s something even more potent. Dr. Rachna Jain, president of MindShare and social media expert, says that familiarity leads to likability. This means that the more people see your @username appearing in Tweets, the more they’ll actually think you’re cool. This is because they’re thinking that if large amounts of people are endorsing you, you must be a pretty okay person. So even if they don’t bite the bait and follow you the first time round, they will EVENTUALLY come to you because they keep seeing your name everywhere.

I’ve personally experienced all the social proof positives. @emailcopywriter is a frequent fixture on the #followfriday listings, with an average 15-20 shoutouts from people per week. As a result, I’ve been making pretty brisk sales with my products–nearly exclusively through Twitter–since I not only get followers, I get FANATICS.

You probably think that you must do something really spectacular to get that kind of word-of-mouth treatment. Or be one of those internet celebrities. Far from it. Honestly, it takes very little to appease the human mind. Here are 3 shortcuts to pull off some voodoo to make your Friday the best of the week!

1) Give a lot of quotes, especially inspirational ones

For some reason, the human mind is attracted to inspiration. We live in big bad stupid world, so when it sees something that’s positive, insightful and thought-provoking, it’s like an oasis in the desert of the mind. Quotes get ReTweeted A LOT. And there is a measure of gratitude for the person who introduced the quote, which you can cash in on later. Becoming a treasury of quotes is easy; just log on to BrainyQuote.com, Tweet the quotes you like on the front page and voila, #followfriday magic!

2) Be a Twitter gossip

For perhaps obvious reasons, Twits dig Twitter-related Tweets a lot. Be it a how-to, news items or blog posts, anything Twitter related gets tweeted a lot. The rationale is simple–your followers are probably thinking, “I’m here on Twitter, so what I can do to maximize the Twitter experience?” They will appreciate any help they can get. Better still, you don’t have to come out with any of your own, just ReTweet someone else’s. Bonus if it’s in list form (3 ways, 5 secrets, etc). Lists are irresistible.

3) Get personal

Unless your mom is on Twitter (and mine is), you can tweet your hopes, fears, dreams, aspirations, failures, success, etc. Vulnerability is seductive and will set you apart as human in a world of bots. People are attracted to nudity. Do a twiptease dance and dazzle people with your heart-to-heart spell. DISCLAIMER: Just veer away from emo teenage brat territory, unless your target audience is other emo teenage brats.

Now, these 3 ways should get you more #followfriday recommendations nearly effortlessly.

But you know something? #followfriday is really child’s play, relative to the sheer moneymaking potential that Twitter can offer your business.

Through Twitter, I have made friends with the top dogs in my industry. Through Twitter, I have BECOME the top dog in my industry. Through Twitter, I have been able to carve myself a nice living when the world outside collapses. Honestly, right now I have to turn down projects since I already have so much on my plate.

There is such a wealth-attracting force to Twitter that goes beyond any “15 k followers in under an hour” BS or some rehashed Clickbank eBook.

With a few simple tricks, you can unleash 5 different income streams through this micro-blogging platform.  call on Twitter Marketing; monetizing Twitter the RIGHT way.

There’s too much fluff out there, it’s time to bring some proven techniques on maximizing Twitter for your business to the table. I want you to be sure that each and every piece of marketing material you send out hits its target point blank.

… Wait, did I just say marketing material?

Yes, I must admit I am selling something. And what I’m doing now is to whet your appetite. Twitter Salvation System is now available, and I’ve worked day and night to have all the components in place.

However, instead of doing tired “Buy or Die” tactics, I decided to give you some sound advice to demonstrate the full potential that my little labor of love can do for your business.

Indeed, I used these very same principles to launch a 5 figure biz from scratch nearly exclusively using Twitter—and that was even before I discovered any of the Twitter tools. Purely by using the web interface we’d made $10k in 3 weeks—with no list, no name and very little money. And now by replicating these same techniques over and over again, I have got a sizable income rise, speaking engagements and more JV projects that I have to turn down.

Here’s a sneak peek of the 3 BRAND NEW MODULES that I included with the package:

• How to get 1000 followers in a day, and transform them into evangelist—with just 1 Tweet? Yes, it’s possible. A sprinkle of persuasion magic is all it takes!
• How to unleash the power of social influence marketing. Often, it’s not the what but the who that matters in marketing. If you’re respected, everything you say holds more weight. A simple way to accomplish mavenhood in as little as a month.
• A step-by-step Twitter for newbie’s module. Look, I know some of you came in from the nudging of Ashton  and Oprah. It’s nothing to be ashamed about. Here’s a quick and easy blueprint to get you up to speed. You’ll be tapping into Twitter as a lucrative marketing channel in no time.

Here’s the thing. There are strictly limited copies available.  We’re limiting it to 500 copies because me and my wife Laura do all the customer support ourselves –we believe in personalized support for each and every client we handle.

There’s been quite a bit of buzz about the Salvation System so I want to make sure you get first dibs on one of the hottest Twitter products around. Don’t miss your chance.

Twitter Salvation. Here.

One of the benefits of Twitter is spreading your personal brand like wildfire.

However, if you don’t have a compelling personal brand to begin with, you’re just wasting the immense word-of-mouth potential of Twitter.

here’s the thing–the marketing experts tell you all about the USP, your Unique Selling Proposition. Heck, even Jay Abraham credits himself for popularizing the term. So you use the USP as your branding device.

But is it really giving you the attention you deserve?

You see, when DM legend Rosser Reeves invented the term around half-a-century ago, the world was still relatively competition-free. So those who implemented the USP then went on to be wildly successful.

However, in a world of sheer clutter and information overload like hours, the USP is as good as gone. I mean, every other brand and personality has the same features and benefits as you do!

If you’re a life coach, there’s probably a million of you out there with the same benefit of empowerment.

If you’re a chiropractor, there’s probably a million of you out there with the same benefit of healing.

If you’re a marketer, well, don’t get me started.

As you can see, having a USP really doesn’t cut it in a world with nearly zero barriers of entry in every niche.

How bummed out are you feeling right now?

Good news. There is life beyond the USP.

You see, I worked in one of the biggest ad agencies in the world as an award-winning creative. And scoff all you like about “the big players don’t get marketing”, because when it comes to branding and positioning, Ogilvy, Saatchi and the rest of the gang are gods. And they have spent BILLIONS of dollars to get there.

And the biggest challenge they attempt to overcome everyday? How do you make a brand stand out in their niche in a world of saturation?

What I’m about to reveal to you is the Madison Avenue secret, a result of years and years of expensive research.

Here it is.

The Unique Selling Proposition is dead. But the Unique EMOTIONAL proposition is very much alive.

What is the UEP?

It’s  a concept that differentiates yourself in the prospect’s mind by a specific emotion you trigger, and not by a mere benefit.

When the prospect think of you, they associate you with a SPECIFIC emotion.

Let’s take the running shoes market for example.

Nike, Adidas and Reebok should have a hard time, shouldn’t they? I mean, a running shoe is a running shoe is a running shoe. Yet, you can tell them apart in your head.

Why? Because each of them manifest a different feeling within you.

For Nike, it’s “Just Do It”, about taking initiative and making something of your life.

For Adidas, it’s “Impossible is Nothing”, its the tenacity to overcome to most imposing of obstacles.

For Reebok, it was “I Am What I Am” and this year it was changed to “Your Move”. It evokes the feeling of the ball is in my court, and I ain’t going to drop it.

Are you getting something out of this already?

So have a think about the UEP and strategize on how you can apply it to your business.

In the Twitter Salvation System, you’ll be learning far deeper things about the UEP–how to generate a compelling one, how to tie it in directly to your prospect’s dominant emotion and how you can put your personal branding on steroids with just a few 20 second tweaks.

In the meantime, enjoy the rest of the videos and posts about using Twitter as they get done.

Don’t forget the contest to impress me still continues.

Just tell me how the UEP (or any of the blogged) principles can help your business and I might give you my Twitter Salvation System home study course for free.

Thanks, hope you got something out of this post today. Get emo with your prospects now!